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When a local grocery store offers discount coupons in the Sunday paper it is most likely trying to


A) reduce prices for all customers.
B) encourage literacy.
C) encourage arbitrage.
D) price discriminate.

E) B) and C)
F) A) and D)

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Table 15-18 Tommy's Tie Company, a monopolist, has the following cost and revenue information. Assume that Tommy's is able to engage in perfect price discrimination. Table 15-18 Tommy's Tie Company, a monopolist, has the following cost and revenue information. Assume that Tommy's is able to engage in perfect price discrimination.    -Refer to Table 15-18.If the monopolist can engage in perfect price discrimination,what is the total revenue when 3 ties are sold? A)  $140 B)  $420 C)  $450 D)  $620 -Refer to Table 15-18.If the monopolist can engage in perfect price discrimination,what is the total revenue when 3 ties are sold?


A) $140
B) $420
C) $450
D) $620

E) A) and B)
F) C) and D)

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Table 15-1 Table 15-1    -Refer to Table 15-1.If the monopolist wants to maximize its revenue,how many units of its product should it sell? A)  4 B)  5 C)  6 D)  8 -Refer to Table 15-1.If the monopolist wants to maximize its revenue,how many units of its product should it sell?


A) 4
B) 5
C) 6
D) 8

E) None of the above
F) B) and C)

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Table 15-17 Table 15-17    -Refer to Table 15-17.If a monopolist faces a constant marginal cost of $4,how much output should the firm produce? A)  3 units B)  4 units C)  5 units D)  6 units -Refer to Table 15-17.If a monopolist faces a constant marginal cost of $4,how much output should the firm produce?


A) 3 units
B) 4 units
C) 5 units
D) 6 units

E) A) and B)
F) B) and D)

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By offering lower prices to customers who buy a large quantity,a monopoly is price discriminating.

A) True
B) False

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Figure 15-3 Figure 15-3    -Refer to Figure 15-3.The average total cost curve for a monopoly firm is depicted by curve A)  A. B)  B. C)  C. D)  D. -Refer to Figure 15-3.The average total cost curve for a monopoly firm is depicted by curve


A) A.
B) B.
C) C.
D) D.

E) A) and D)
F) None of the above

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Because many good substitutes exist for a competitive firm's product,the demand curve that it faces is


A) unit-elastic.
B) perfectly inelastic.
C) perfectly elastic.
D) inelastic only over a certain region.

E) B) and C)
F) A) and D)

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Generic drugs enter the pharmaceutical drug market once


A) the ingredients to the name brand drug have been discovered.
B) 10 years have passed.
C) they are patented.
D) the patent on the name brand drug expires.

E) A) and B)
F) None of the above

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Which of the following statements is not correct?


A) Part of the deadweight loss associated with monopoly is measured by the monopolist's economic profit.
B) Marginal cost is always less than average total cost in a natural monopoly.
C) Discount coupons available free to the public are a type of price discrimination.
D) Anti-trust laws make it harder for firms to create synergies.

E) B) and C)
F) B) and D)

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Table 15-15 A monopolist faces the following demand curve: Table 15-15 A monopolist faces the following demand curve:    -Refer to Table 15-15.The monopolist has total fixed costs of $40 and a constant marginal cost of $5.At the profit-maximizing level of output,the monopolist's profit is A)  $88. B)  $8. C)  $6. D)  We do not have enough information to determine profit. -Refer to Table 15-15.The monopolist has total fixed costs of $40 and a constant marginal cost of $5.At the profit-maximizing level of output,the monopolist's profit is


A) $88.
B) $8.
C) $6.
D) We do not have enough information to determine profit.

E) C) and D)
F) B) and D)

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Figure 15-12 Figure 15-12    -Refer to Figure 15-12.A profit-maximizing monopolist would create a deadweight loss to society valued at A)  $12. B)  $24. C)  $42. D)  $84. -Refer to Figure 15-12.A profit-maximizing monopolist would create a deadweight loss to society valued at


A) $12.
B) $24.
C) $42.
D) $84.

E) A) and C)
F) B) and D)

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The fundamental source of monopoly power is


A) barriers to entry.
B) profit.
C) decreasing average total cost.
D) a product without close substitutes.

E) All of the above
F) None of the above

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Which of the following is not a characteristic of a monopoly?


A) barriers to entry
B) one seller
C) one buyer
D) a product without close substitutes

E) A) and C)
F) A) and D)

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Which of the following is a characteristic of a natural monopoly?


A) Average cost exceeds marginal cost over large regions of output.
B) Increasing the number of firms increases each firm's average total cost.
C) One firm can supply output at a lower cost than two firms.
D) All of the above are correct.

E) C) and D)
F) None of the above

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Scenario 15-3 A monopoly firm maximizes its profit by producing Q = 500 units of output. At that level of output, its marginal revenue is $30, its average revenue is $60, and its average total cost is $34. -Refer to Scenario 15-3.At Q = 500,the firm's marginal cost is


A) less than $30.
B) $30.
C) $34.
D) greater than $34.

E) C) and D)
F) B) and D)

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Graphically depict the deadweight loss caused by a monopoly.How is this similar to the deadweight loss from taxation?

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A profit-maximizing monopolist will choo...

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A natural monopoly has economies of scale for most if not all of its range of output.

A) True
B) False

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Figure 15-3 Figure 15-3    -Refer to Figure 15-3.The marginal revenue curve for a monopoly firm is depicted by curve A)  A. B)  B. C)  C. D)  D. -Refer to Figure 15-3.The marginal revenue curve for a monopoly firm is depicted by curve


A) A.
B) B.
C) C.
D) D.

E) B) and C)
F) B) and D)

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Name brand drugs are able to continue capitalizing on their market power even after generic drugs enter the market because (i) almost all people fear the generic drug companies are devoting too few resources to research and development. (ii) some people fear that generic drugs are inferior. (iii) some people are loyal to the name brand.


A) (i) and (ii) only
B) (ii) and (iii) only
C) (i) and (iii) only
D) (i) , (ii) , and (iii)

E) A) and B)
F) B) and C)

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Figure 15-9 Figure 15-9    -Refer to Figure 15-9.What area measures the deadweight loss? A)  (B-F) *K B)  0.5[(P-O) *(L-O) ] C)  0.5[(A-H) *(L-J) ] D)  0.5[(B-F) *(L-K) ] -Refer to Figure 15-9.What area measures the deadweight loss?


A) (B-F) *K
B) 0.5[(P-O) *(L-O) ]
C) 0.5[(A-H) *(L-J) ]
D) 0.5[(B-F) *(L-K) ]

E) C) and D)
F) B) and D)

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